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Case Study Construction & Manufacturing · UK Composite Door Manufacturer

AI-Powered Door Configurator with Augmented Reality

AI Augmented Reality SaaS White-Label E-Commerce

A white-label door configurator with AI image manipulation and browser-based AR, replacing a manual paper-based quoting process for a UK glazing manufacturer.

End-to-end digital

journey from design to manufacture, eliminating paper forms and manual data entry

AR + AI

in-situ door visualisation — browser-based, no app download required

White-label

multi-portal platform with unique domains, branding, pricing and catalogues per trade partner

Scaled volumes

marketing empowered to match order volumes to full production capacity

The brief

UK Composite Door Manufacturer

Construction & Manufacturing

A white-label door configurator with AI image manipulation and browser-based AR, replacing a manual paper-based quoting process for a UK glazing manufacturer.

The challenge

What needed to change

Our client manufactures commercial glazing systems and residential composite doors for trade and public markets. To grow sales they needed a comprehensive digital platform covering a door configurator, quote generator, ordering system, and account management — serving both trade customers and end consumers, with a white-label solution for trade partners. Existing configurator products had serious shortcomings: poor mobile experiences, slow performance, repetitive steps, excessive validation messages, and no photo upload or overlay capability. No existing product used Augmented Reality or AI, and none offered a truly white-labelled platform. Before this system, quoting required paper forms with manual style, specification, and size fields — manually processed, then keyed into manufacturing software. Errors were common, lead times were long, and status updates were entirely manual.

Key requirements

What we needed to deliver

AIAugmented RealitySaaSWhite-LabelE-Commerce

The solution

How we solved it

We built a real-time door configurator where customers select style, colour, size, glass type, and hardware options — every selection updating the visualisation instantly. Instead of thousands of pre-rendered images, we used AI image manipulation to merge and alter images dynamically, drastically reducing the render library and enabling hardware positioning previews that static renders cannot show.

AI photo upload and in-situ preview

Customers upload a photo of their property. AI manipulation seamlessly replaces the existing door with the new design, so buyers see exactly how the door will look in context before ordering.

Browser-based Augmented Reality

On mobile devices, users activate a browser-based AR experience using the device camera to view their door opening with the configured door virtually in place — no app download required.

White-label multi-portal platform

The system supports multiple white-labelled portals, each with a unique domain and customisable UI styles, logos, pricing, product catalogue, and transactional email templates. Trade portal orders are transmitted directly to the manufacturer via API as either retail (payment collected) or trade account orders.

Order management and customer sign-off

Users can view order status, amend or cancel within set time windows, copy or clone previous designs, and raise support or warranty issues. Trade users receive unique shareable links for customer preview, editing, and digital sign-off. Public consumers see local installers in a ranked league table with direct quotation requests.

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iCentric
April 2026
MONTUEWEDTHUFRISATSUN

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